Van der Meulen puts a hundred years of excellence to work for your private label

Private label | Melba toast | Snacks

For four generations Van der Meulen has devoted itself to achieving one goal: making the best bakery products, made with love for the trade. Our products are on the shelves around the world, both under our own label and under private labels. Are you looking for a reliable and innovative producer of delicious Dutch crisp bakes, toast, bread crumbs or bread crisps? We will happily preheat the oven for you.


At Van der Meulen we are very passionate about baking. Once a small rusk bakery, we now export a wide range of products to places all over the world. From our famous Melba thins to Bread crisps and Rice toast. Besides that, we’re the only producer in the world to make organic Melba thins. Our products are made with the best ingredients and with proper knowledge about bakeries and baking processes. We thereby guarantee we live up to the highest quality standards. We are in possession of the following certificates: BRC, IFS, GMP and SKAL.

A staple in every kitchen cabinet

Met onze producten hebben we de harten en keukenkastjes van mensen over de hele wereld veroverd. Dat de consument van onze producten geniet, dáár doen we het voor. Daarom doen wij constant investeringen in markt- en consumentenonderzoek. Door ons continu te informeren over wat de klant wil, kunnen wij hun wensen accuraat doorvoeren en onze producten blijven innoveren. Zo hebben wij altijd een product dat precies aansluit op de markt en de vraag van de consument.

Private labels

Looking for private label products that are a perfect fit and being able to adapt quickly to customer needs? At Van der Meulen we are specialized in developing Private Label products for retail and business to business contacts. Our flexibility is our greatest strength. Both in terms of packaging and management. We offer a wide range of different flavors. Besides that, we strive to innovate our product and find new ways to grow our fanbase.

Knowledge and experience

Our rich history has produced some beautiful products. Have to see it to believe it? Contact us to find out more about the possibilities. We take care of everything and will support you wherever possible. This way we make sure the product is in line with customer wishes and consumer demands.

T: +31 (0)518 438200


Discover our private label products: